Media types

Reels, feed updates, and photo posts

Watch

Endless reels with simple navigation

Swipe through reels with crisp playback and clear controls. Viewers can move from one clip to the next without digging through menus.

Front-on angled view of a phone displaying a vertical reel in a b
Close detail of hands typing a caption on a laptop beside a sketc

Publish

Feed updates with captions

Creators post continuous feed updates with captions that describe the work. Each update lives on the creator's profile for followers to return to.

Share

Single image posts

Upload a single image post with a short caption. Photos sit cleanly in the feed, making product shots and everyday moments easy to share.

Overhead view of a phone showing a single image post on a feed la

Ad themes

Build a post or feed from a theme

01

Choose a theme

Browse the Themes page and pick a layout suited to the kind of shop or brand being promoted.

02

Add the brand's details

Fill in the offer, imagery, and wording the local business has provided, arranged within the theme's structure.

03

Publish to your profile

Share the finished post or feed on your creator profile, where viewers can like, comment, and view it.

Reactions

Respond to every post

Viewers can react to posts in the ways that suit them.

Likes

Tap to like a reel, feed post, or image so creators can see what resonates.

Comments and compliments

Leave a written comment or send a compliment to share specific feedback with the creator.

Views

Each post shows how many people have viewed it, giving creators a simple read on reach.